Rep Your Block - Shop Your Story
From Chicago streets to your closet. Every purchase supports local entrepreneurs and celebrates what makes YOUR neighborhood unique.

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Rotating Testimonial Cards

Mariana
Entrepreneur | Pilsen
“Perfect gifts for my
cafe customers!”

Aaron
Tech Professional | Berwyn
“Supporting local while
repping my block”

Lisa
Mother & Organizer | Chicago Lawn
“Tommy loves his
Chicago Lawn shirt!”

Michael
Content Creator | Community Ambassador
“These designs showcase
our neighborhood’s soul”
Plans & Pricing
Are you a business owner? Check out our packages.
Plan Supporting Small Businesses
This package helps your business stand out and build trust, giving you greater visibility and stronger connections with potential customers.
$49.00
/ Monthly Price
- Online business profile
- Landing page or microsite
- Digital marketing tools
- Branding support
- Promotional offer
- Monthly e-newsletter
Plan Growing
Together
This package helps your business expand its reach, strengthen its online presence, and connect more effectively with potential customers across multiple platforms.
$247.00
/ Monthly Price
- Enhanced online visibility
- Personalized branding
- Landing page or microsite
- Digital marketing tools
- Promotional offers
- Monthly e-newsletter
- Exposure social media platforms
- Business registration on Google
- Listing on 30+ platforms
Plan New Open For Business
This package helps your business strengthen its online presence, expand its reach, and connect more effectively with customers across multiple platforms.
$597.00
/ Monthly Price
- Enhanced online visibility
- Personalized branding
- Landing page or microsite
- Digital marketing tools
- Promotional offers
- Monthly e-newsletter
- Promotion on social media
- Business registration on Google
- Listing on 30+ platforms
- Promotional video
Featured Products
Pilsen Pride Pennant Tee
A cultural banner for the block. This design features the name of Pilsen in a classic pennant format, evoking the spirit of local celebrations and shared history.
Name Pilsen Hat
Rep your block with a clean, classic look. This design features the Pilsen name in a simple and expressive typographic composition, serving as a direct statement of identity and neighborhood pride. It honors our roots born on 22nd Street in 2007, acting as a digital detour to your best neighborhood memories.
detour22 West Lawn Airplane Square Hoodie
This piece highlights the airplane as a defining symbol of the neighborhood, presented in a modern, geometric three-panel graphic that connects local identity with urban movement. Every item is custom made by detour22, the creative soul of Detour Maps, ensuring your style is rooted in authentic neighborhood stories. Please be aware that because our designs are individually crafted, they have certain limitations; actual colors and textures may vary slightly from digital representations.
Starter Plan Marketplace
Monthly Price
This starter plan is perfect for testing the waters and building an initial local presence. It allows small or home-based businesses to showcase their products with a simple business profile and gain neighborhood visibility through a mobile-optimized storefront.
With digital coupon acceptance and a basic analytics dashboard, this plan offers the essential tools needed to start connecting with customers and understand early performance.
Contact us to speak with a representative and see if this plan is right for your business.
I Love Pilsen Mug
Rep your block with the heart of Pilsen. This minimalist and direct design is a powerful declaration of belonging and pride for the neighborhood. It honors our roots born on 22nd Street in 2007, acting as a physical detour toward neighborhood pride during your morning routine.
T-SHIRT V NECK
Comfy custom tees for personal or professional use. No minimums required.
*Select all fields
I Love Pilsen Mug
Rep your block with the heart of Pilsen. This minimalist and direct design is a powerful declaration of belonging and pride for the neighborhood. It honors our roots born on 22nd Street in 2007, acting as a physical detour toward neighborhood pride during your morning routine.
18th Street Pilsen Mug
Rep your block with the bold spirit of 18th Street. This design highlights “18th” as a powerful reference to one of Pilsen’s most iconic corridors, symbolizing history, meeting points, and community life. It honors our roots born on 22nd Street in 2007, acting as a physical detour toward your favorite neighborhood memories while you start your day.
Name Style Pilsen Mug
Representa tu barrio con la audaz identidad de Pilsen. Este diseño centra el nombre del vecindario en un emblema contemporáneo, reforzando sus profundas raÃces y el orgullo local. Rinde homenaje a nuestra historia, nacida en la calle 22 en 2007, y sirve como un recordatorio fÃsico de la identidad de tu barrio mientras realizas tus actividades matutinas.
Eyes With Tradition Pilsen Mug
Rep your block with the artistic legacy of Pilsen. This design features the symbolic eyes, a representation deeply linked to Pilsen’s identity, evoking tradition, artistic heritage, and community memory. It honors our roots born on 22nd Street in 2007, acting as a digital detour toward neighborhood pride while you start your day.
We're Not Just a Store
We're Your Neighbors
Your neighbors since 2007. America’s first custom neighborhood souvenir store.
Take a detour, discover simplicity – and wear it with pride.

















